Performance Formula Dog Food
Veggie Chick’n Kabob Flavor
Ingredients
Nutrition
Support
Vitamins & Minerals
Don’t Just Take Our Word For It
New Performance Formula Customer Reviews
It’s A Dog’s World
Our Performance Formula Dog Food features superfood ingredients, it is packed with muscle-supporting protein, and is enriched with prebiotic fiber and healthy fats to help keep your dog in tip-top shape. We took AAFCO standards for dog nutrition and added more protein, and supplemental nutrients—all with a flavorful profile to keep your dog’s evolutionary instincts satisfied.
Dried Yeast, Barley, Oats, Grain Sorghum, Potato Protein, Millet, Canola Oil (preserved with mixed tocopherols), Sweet Potato, Flaxseed, Sunflower Oil (preserved with mixed tocopherols), Dicalcium Phosphate, Calcium Carbonate, Natural Flavors (source of Veggie Chick’n Kabob Flavor), Salt, Safflower Oil (preserved with mixed tocopherols), Potassium Chloride, Marine Microalgae, Choline Chloride, Taurine, Inulin (from dried chicory root), Zinc Proteinate, Iron Proteinate, Fructooligosaccharide, Tocopherols (preservative), L-Carnitine, Vitamin E Supplement, Blueberries, Cranberries, Pumpkin, Spinach, Vitamin A Supplement, Manganese Proteinate, Copper Proteinate, Niacin Supplement, Sodium Selenite, d-Calcium Pantothenate, Riboflavin Supplement, Thiamine Mononitrate, Vitamin B12 Supplement, Pyridoxine Hydrochloride, Vitamin D2 Supplement, Calcium Iodate, Folic Acid, Rosemary Extract
We set out to create the healthiest—and tastiest—meat-free dog food possible and because we know how important palatability is to your dog’s happiness we made flavor & smell one of our top priorities.
When you open our bags of food you are met with clean savory smells, that will get your mouth salivating along with your dogs. Go ahead, give it a try! You’ll notice the difference right away.
Performance Formula Flavor
Veggie Chick’n Kabob: The flavor of this formula gets all of your dog’s senses on high alert, with aromas and a flavor profile similar to chick’n but without harming any in the process. It’s 100% plant-based and cruelty-free, your dog will absolutely drool over and gobble up at every meal. We’ve also packed this formula with superfood ingredients to keep your dog powered up and ready to zoomie!
| Crude Protein (min) | 28.0% |
| Crude Fat (min) | 11.0% |
| Crude Fiber (max) | 5.0% |
| Moisture (max) | 10.0% |
| Lysine (min) | 1.3% |
| Methionine (min) | 0.5% |
| Docosahexaenoic Acid (DHA) (min) | 0.05% |
| Calcium (min) | 1.0% |
| Phosphorus (min) | 0.9% |
| Sodium (min) | 0.2% |
| *Omega-6 Fatty Acids (min) | 3.5% |
| *Omega-3 Fatty Acids (min) | 1.0% |
* Not recognized as an essential nutrient by the
AAFCO Dog Food Nutrient Profiles
Calorie Content ME (Calculated)
3,435 kcal/kg
346 kcal/cup
Wild Earth Performance Formula Veggie Chick’n Kabob Flavor is formulated to meet the nutritional levels established by the AAFCO Dog Food Nutrient Profiles for maintenance.
We care deeply about customer and dog satisfaction and building a long-term relationship with you. Our Happiness Guarantee is just one way we ensure our customers love our products and are treated great by our company.
Try our food for 30 days, and if your dog doesn’t love our food, we’ll issue you a full refund – no questions asked.
The Wild Earth One Week Food Transition Guide
One week is recommended, but the slower the better. Don’t switch too fast, it might cause an upset stomach.*
Mix 25% Wild Earth dog food into
75% of your dog’s old food per meal.
25%/75%
Mix 50% Wild Earth dog food into
50% of your dog’s old food per meal.
50%/50%
Mix 75% Wild Earth dog food into
25% of your dogs old food per meal.
75%/25%
Transition Complete!
Fill 100% of your dogs bowl with
Wild Earth goodness.
*This dog food transition guide is important whenever you change your dog’s food, including if you are switching from our Complete Protein or Maintenance Formula dog food. For more information on dog food transition please visit our new customer resource page.
Filled with Nutrition, Not Fillers
Our Performance Formula is 100% plant-based and cruelty-free. It is calorically dense with only high-quality superfoods, protein, and added minerals for optimal health outcomes. Your dog no matter the breed or size, will lick the bowl clean and feel happy and satisfied until it’s time to eat again!
Recommended Daily Feeding:
Small Dogs
| 2 – 5 lbs | 1/4 – 1/2 cup |
| 5 – 10 lbs | 1/2 – 3/4 cup |
| 10 – 20 lbs | 3/4 – 1 1/3 cups |
Medium Dogs
| 20 – 30 lbs | 1 1/3 – 1 3/4 cups |
| 30 – 40 lbs | 1 3/4 – 2 1/3 cups |
| 40 – 50 lbs | 2 1/3 – 2 3/4 cups |
| 50 – 60 lbs | 2 3/4 – 3 cups |
Large Dogs
| 60 – 70 lbs | 3 – 3.5 cups |
| 70 – 80 lbs | 3.5 – 4 cups |
| 80 – 90 lbs | 4 – 4 1/4 cups |
| 90 – 100 lbs | 4 1/4 – 4.5 cups |
| 100+ lbs | 4.5 cups + 1/3 per each additional 10 lbs of body weight |
Thousands of Dogs Have Seen the Difference
Over 4,000+ 5-Star Reviews
Luna ate her first bowl faster than any food we’ve ever given her!
Frequently Asked Questions
Currently our NEW Performance Formula is sold exclusively through WildEarth.com, but will be added to Amazon.com, Chewy.com and Walmart.com inventory soon! Our Complete Protein formula and other products are available on Amazon.com, Chewy.com and Walmart.com. We are working hard to have our products available through local retail stores, so be on the lookout.
Short answer: No! Long answer: Dogs have evolved from their wolf ancestors into true omnivores. Meaning, they can break down protein from animal and plant sources. We created dog food formulas with only plant-based ingredients because plants allow us to provide your dog with a nutritionally-complete and balanced diet. That also saves millions of lives in the process. Dogs need protein and a specific blend of essential amino acids—both of which our formulas are guaranteed to have. Learn about our ingredients →
This depends on your dog’s age, size, breed, and any specific health goals you may have for your dog (ie weight gain, weight loss). Check out the feeding chart on this page or reach out to our knowledgeable Customer Success Team through the chat icon in the lower right of this page.
Yes! Our Performance Formula and Core Formula dog food meet the nutritional levels established by the AAFCO Dog Food Nutrient Profiles for Maintenance.
We believe the AAFCO guidelines are a baseline requirement and our dog food formulas in many cases exceed these requirements.
Our new Performance Formula and Core Formula dog food recipes do not contain any legumes so even though there is no correlation between plant-based diets and DCM we have eliminated this from our new recipes! This is a complex issue, but with current information there is no correlation between plant-based diets and DCM.
All current data suggests that if a link, in fact, exists between diet and DCM, it may be due to nutritional deficiencies in the diet and since our food is nutritionally-complete, this won’t be an issue. For a full breakdown, read this article from our Chief Product Officer, Dr. Abril Estrada: What We Know About Canine DCM and It’s Link to Diet
Yes! You can cancel your subscription orders at anytime in your wildearth.com account. Just simply login to your account and navigate to the subscriptions tab. You can also update your payment method, delay, skip and change your subscription timing there as well. We’ll also send you shipping updates along the way. Our Customer Support Team is standing by to answer any questions!
Which Kibble is Right For Your Dog?
Below are all of our drool-worthy kibble options and their comparable benefits to help make the choice easier for you. Keep in mind that both formula options offer complete and balanced nutrition for your dog and along with being 100% plant-based (vegan) they do not contain wheat or legumes. Still not sure which one is right for your dog? Reach out and we can help you decide!
Performance Formula
- 28% protein by weight
- Formulated for all adult dogs, all breeds
- Additional ingredients including DHA & prebiotics
- Ideal for active to very active lifestyles
- Free from the most common food allergens for dogs
- Available in Veggie Chick’n Kabob Flavor
- 100% plant-based & cruelty-free
- Choose from 4 lb or 18 lb bags
Maintenance Formula
- 23% protein by weight
- Formulated for all adult dogs, all breeds
- Small batch, limited ingredient formula
- Ideal for less active to active lifestyles
- Free from the most common food allergens for dogs
- Available in Classic Roast and Golden Rotisserie Flavors
- 100% plant-based & cruelty-free
- Choose from 12.5 lb or 28 lb bags
Dog by Dog – A Healthier Future
We’re building a world where dogs are treated with the complete and comprehensive wellness they deserve. One that’s less cruel, more sustainable and more joyful.