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- The State Of Dog Food Today

Wild Earth Chief Veterinary Officer explains why he felt so compelled to write 'The Clean Pet Food Revolution' - and why it's so crucial we make a change now!
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Vitamins and minerals work together to support almost every single function in not just a dog or human, but every living organism. They are the essential substances bodies need to function and develop properly and Wild Earth
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Fibers do much more than help with digestion. This article covers the many health benefits of dietary fibers for a dog and what we use in Wild Earth.
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Fats and Carbohydrates sometimes get a bum rap when referring to a healthy diet, but the right fats and carbohydrates - in the right amount - are key to a well balanced diet for adult dogs. These nutrients give dogs energy to run, jump and play, but are also good for eyesight, fighting disease and more.
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The protein sources in Wild Earth Clean Protein dog food all serve a specific purpose. Yeast and plant based proteins add clean, sustainable and delicious protein.
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The media is constantly inundating us with the idea that our dogs are descendants of the great, mighty wolf — prowling the forests hunting down their dinner of meat with a side of more meat. In reality, 15,000 years separate our pets from their ancestors...
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The rumors are true – yeast has yet even more health benefits to offer us and our pets. This seriously super superfood is packed full of vitamins, minerals, and nutrients to keep your pooch in peak condition. Let’s dive right in!
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To celebrate the dog food launch Wild Earth sponsored the Rescue Dog Runway Show that was hosted by Pollution Studios. There was a catwalk - ahem - dogwalk where a variety of rescue pups, available for adoption through Michelson Found Animals, would be able to strut their stuff and get adopted.
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Eating a plant-based diet is a dog’s ancient biological creed. They’re built for it, and it is a testament of how humans, domestic animals, and (yep, you guessed it!) yeast, have evolved in harmony throughout time, to rely on one another for basic survival needs.
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Let’s talk about the tiny, under-appreciated miracle that is yeast. The first ingredient in Wild Earth’s dog food is ‘Dried Yeast’ - which is a very unassuming name for something so powerful.
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Recently, Crave Pet Food released a commercial called "VEGAN PETS ARE NOT A THING". Ok, we see you Crave! As of writing this, Crave has spent over $3 million running this ad on TV. Makes you wonder - what are they so worried about? Here is our answer...
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As dog lovers, we want to give our pets the best food possible, but that’s becoming more and more difficult with new fad diets popping up frequently enough to rival the human diet industry.
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